When you walk through our doors or sit across from us at our design desk, you’ll quickly realise it’s never just about the ring. It’s about what that ring carries: a promise, a story, a piece of family history ready to be honoured or re-imagined.
At Beaudell, we believe jewellery should feel like yours, not something picked off a shelf and forgotten in a box someday. Each piece we make is shaped together with you, while we listen to what matters to you most. Perhaps it is the diamond your grandmother left to you, ready for a new adventure, or that old gold necklace you’ve kept tucked away in your jewellery box, ready to be turned into something you can cherish every day.
As of July 2025, we’re proud to offer so much more than just a beautifully designed ring. We now offer complimentary design consultations free of charge because we believe that designing your ring is a collaborative process, and your input is invaluable in creating a one-of-a-kind piece. We offer a lifetime care package on our engagement rings, where you may bring in your rings for resizing or cleaning at no extra cost to you, because when you choose Beaudell, you choose a lifetime of excellence. For clients who have chosen pieces that are priced at R50,000 or more, as a gesture of gratitude, we would like to gift you with an engagement shoot with our all-time favourite photographer, Shanay Greene Photography, to capture the beginning of your forever and honour your story long after you have visited our studio. (Terms and conditions apply)
To us, each ring is a quiet vow of care and a generational promise. It’s why we meticulously comb over all the details you might never see - tiny claws polished smooth, stones double-checked under a trained eye, gold sourced and cast with precision so every detail lasts a lifetime. Each Beaudell piece is an investment, and we understand that sometimes price ranges can be constricting, so we offer our clients the opportunity to sell us their old gold in exchange for credit towards their new, custom-designed pieces, relieving some of the financial stress that comes with creating a one-of-a-kind Engagement ring.
Our goal isn’t only to make beautiful jewellery - it’s to be the jeweller you trust to mark life’s most meaningful moments, now and for generations to come.
If you’re looking for a place that treats your piece like a future heirloom, listens closely, designs with you, and understands that sometimes old gold holds new meaning, we’d love to meet you.
Book your complimentary design consultation today and let’s create something timeless together.